When I was a college professor, whether civilian or military, I was told unironically that I was part of a “family.” I had an Air Force “family.” I had a Penn College “family.” But when these institutions wanted me to do something, often something I really didn’t want to do, the “family” talk went out the window and I was reminded I was an “employee” in the civilian world and “just another f*cking officer” in the military world. None of this surprised me because I never bought any of that “family” crap. I only have one family, thank you very much, and they are related to me by blood or by marriage. My “family” is not my boss, not my employer.
Management loves to talk about employees as if they’re “family” when they really think of us as “assets” or “products” or even simply “the cost of doing business” (and the quickest way to reduce cost is often to get rid of “family” members).
It’s especially telling to hear corporate/management talk in the sports world. Sam Kennedy, who’s the president of the Red Sox, talks openly about putting the best “product” on the baseball diamond. He doesn’t see his players as people, he reduces them to “assets” that are basically interchangeable. Winning only matters in the sense that it produces profit while elevating the value of the “product.”
Of course, this is nothing new. In Slap Shot (1977), an amusingly vulgar and perceptive movie about a minor-league hockey team starring Paul Newman as an aging player, we learn that the team is owned by a wealthy woman who decides to liquidate the team rather than sell it because it’s more valuable that way as a tax write-off. The players, the fans, all the employees, mean nothing to this absentee owner. All that matters is money.
And of course any Red Sox fan can cite “the curse of the Bambino,” when a century ago the owner of the Red Sox sold Babe Ruth to the New York Yankees to raise money (for a theater production, if memory serves).
Capitalism reduces everything to products, assets, profit margins, and the like. I don’t know about you, but this is not how I think of my real family.